International Research Project

The International Research Project (IRP) is a consultancy project of the Financial Study association Rotterdam. Every year, the IRP offers tailor-made research to companies and organisations that are interested in getting valuable insights for their business in an international market.

Our Services

The International Research Project offers tailor-made consultancy research for companies and organizations seeking valuable insights into international markets. Our team of selected master students, guided by top consultancy firms, delivers strategic solutions across a wide range of business challenges.

Competitor analysis

A thorough mapping of your key competitors' strategies, positioning and strengths and weaknesses. Our team benchmarks pricing, market share and go-to-market approaches to reveal where your organization can gain a competitive edge. The analysis combines primary interviews with secondary desk research for a complete, accurate picture. Insights are translated into concrete recommendations you can act on right away.

Value chain strategy

An in-depth assessment of your value chain to identify opportunities for efficiency, cost reduction and value creation. We map every step from sourcing to delivery and pinpoint where processes can be optimized or restructured. Our student consultants combine strong academic knowledge with real business experience to think beyond the obvious. The result is a clear strategy to strengthen your competitive position.

Feasibility analysis

A rigorous evaluation of the viability of a new venture, product or market opportunity. We assess the financial, operational and market-related risks involved to determine whether an initiative is worth pursuing. Our research combines quantitative modeling with qualitative stakeholder interviews. This gives you a well-founded basis for confident decision-making.

Market expansion opportunities

An exploration of the most promising markets and segments for your organization to grow into. We analyze market size, growth potential, entry barriers and competitive intensity across regions. Our findings highlight where expansion is most attractive and where the risks outweigh the rewards. You receive a prioritized roadmap for sustainable international growth

Market entry strategy

A tailored roadmap for successfully entering a new market, based on extensive local and international research. We evaluate entry modes, regulatory requirements, cultural factors and potential partners. Our team translates these findings into a step-by-step strategy aligned with your company's goals. This minimizes risk and accelerates your time to market.

Market research

Comprehensive research into market trends, customer needs and industry dynamics relevant to your business. We combine desk research with primary data collection, including surveys and interviews, to capture the full picture. Our analysis uncovers actionable insights that support strategic decision-making. The result is a solid, data-driven foundation for your next steps.

What we do

The International Research Project (IRP) is a consultancy project run by the Financial Study association Rotterdam (FSR), carried out by 20 carefully selected master students from Erasmus University Rotterdam. With over 25 years of experience and 130+ completed projects, the IRP offers tailor-made research to companies and organizations seeking valuable insights into international markets.

Throughout the project, students receive trainings from top consultancy firms and other leading companies, preparing them to deliver realistic, strategic advice. Over 5 months, the team conducts in-depth research tailored to your organization's specific challenges.

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